Take a travel site for a specific county, it will have dozens of pages with information on different locations and various trip packages. Now take a local Chiropractor who has a basic site with an About Us page, Contact Us page and maybe a Services and maybe a Techniques page. The travel site is going to benefit much more from having all the additional content pages and can have more optimization done to get each of those pages ready while the Chiropractor site may only have 5 pages with very little content so will not have nearly as much on page optimization required.

Now if I said I will perform basic SEO on your site for $500 and it will include 5 keywords and the keyword research, on page optimization for 5 pages and some link building and maybe some free credit to run some PPC ads that is going to work totally different from each site. Both are paying for the same thing but the Travel site has much more content that could have work done on it and the Chiropractor will not necessarily need every page optimized. The PPC could do wonders for the Chiropractor in driving customers and for that reason maybe an altered package would be better where we start with a site review and then do PPC to see what works and what does not work in regards to keywords driving traffic that convert customers. The travel site will benefit much more from its information pages on all the different locations and events and having all those pages optimized would bring more traffic to their site so we would want to focus more on getting the site optimized for that customer. This is why the one package fits all route does not always work out.

For that reason we now begin all seo work with a detailed website audit to see what you currently have working and not working for you. Once that is done we will present you with any seo issues or problems we encounter during the audit. Then we present you with a report of our findings that will contain our recommendations for your website and a estimate for those recommendations.

Many templates you can obtain free and if you want to use a free template that is fine, however our Advance Blog Package offers you the pick of any of the themes from our list of theme designers. These templates are testing and already built so all that needs to be done is for us to install them and setup the settings to meet your needs. If you decide to use one of our premium themes from our list of designers there is no additional charge for the Advanced Blog Package and if you decide you like a free theme better then that is perfectly OK.

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There is a solution for all those impatient business owners out there however. Pay Per Click or PPC is a way to drive traffic to your site and it is instant. You can target specific locations and demographics and even keywords which makes your advertising very focused unlike say print media which you can not always control as specifically. Setting up and managing a PPC campaign solves two problems for new websites. It gives the business instant traffic and it gives us data. We learn what keywords really drive buying customers to your site. This allows us to then work a search engine optimization audit with additional data than say a new site with no data at all and that makes a huge difference. Pay Per Click is a great solution for some businesses also since there are some out there that may not benefit as much from traditional SEO services.

We can setup and manage your PPC campaign on a monthly basis for you. Head over to our PPC service page to find out just what you get from our services.